Amazon reportedly plans to roll out more Alexa-enabled hardware

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However, an Alexa-powered microwave oven definitely sounds cool, not to mention the others that should arrive by the end of December: an amplifier, a receiver, a subwoofer, and an in-car gadget. CNBC's report claims that an internal Amazon document points at the online retailer revealing some or all of these devices at an event scheduled for later this month.

Amazon may decide to launch an entirely separate line dedicated to Alexa-equipped home devices, separate from the Echo line. Wake word detection and speech sync both seem like particularly intriguing new tools for developers to take advantage of - I'd bet on Amazon's efforts bearing some pretty interesting fruit in the months ahead.

All of Amazon's new devices will be compatible with Alexa, while some will come with the digital assistant built-in.

Some of the devices will have Alexa built in, while others will be able to connect to the voice assistant. By partnering with smart home installation companies, Amazon can make its Alexa-powered devices more readily available in new homes. Though Alexa already enjoys a very popular presence on the market, it faces growing competition from Google via its Google Assistant and Home products. Amazon also earlier this year bought the smart doorbell maker Ring. Of course, there are rumours that Amazon is also building robots for the home.

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This is reportedly part of a larger push to disperse Alexa into the wild, getting consumers to use the personal assistant in their homes and cars. Sonos has a similar business model.

Alexa previously got visual with the Echo Show.

'There are now tens of thousands of developers across more than 150 countries building new devices using the Alexa Voice Service, and the number of Alexa-enabled devices has more than tripled in the previous year'.